Coldwell Banker Commercial McGuire Mears & Associates Negotiates Portfolio Sale in Beloit


Janesville, WI–Coldwell Banker Commercial McGuire Mears & Associates is pleased to announce the recent portfolio sale of three industrial buildings and one office building, totaling 247,214 square feet, located in the industrial park in the town of Beloit, Wisconsin.

“The properties are all leased by the award-winning toy and game company PlayMonster,” says Bill Mears, Coldwell Banker Commercial McGuire Mears & Associates, who represented the buyer in the transaction.

PlayMonster originally started as Patch Products in 1985 by brothers Fran and Bryce Patch. PlayMonster acquired additional companies and expanded its product line to include Smethport Specialty Company, famous for its classic toy Wooly Willy and educational Lauri brand; Onaroo, a line of clocks and night-lights known for the
“OK to Wake!” green light; and Roominate a hands-on electronic building playset designed to inspire girls. In 2014, the company changed ownership, and continued growth led to re-branding of the company in 2016 to better reflect its playful culture. PlayMonster is a finalist for six 2018 Toy of the Year (TOTY) Awards.

Badger Property Investments, a Janesville, Wisconsin commercial real estate investment and development firm, is the property buyer. Other local Badger Property Investments projects include the construction and pre-leasing of three 100,000+ sq. ft. industrial buildings in Janesville’s Eastside Industrial Park.

“We are very excited about the purchase of the PlayMonster properties and are looking forward to a long and mutually beneficial relationship with this world-class, award winning company,” says buyer Tom Lasse, a Principal at Badger Property Investments. “Thanks to Bill Mears at Coldwell Banker Commercial McGuire Mears and Assoc., Fran and Bryce Patch, Scott Bordwell at BMO Bank, Fred Wesner at Nowlan & Mouat, and PlayMonster for all their help and cooperation to get this purchase completed.”

For more information about this sale or other commercial real estate opportunities, contact Mears at (608) 314-8251.  


About Coldwell Banker Commercial Affiliates
Coldwell Banker Commercial® Affiliates ( is a worldwide leader in the commercial real estate industry. The Coldwell Banker Commercial organization is part of the oldest and most respected national real estate brand in the country, Coldwell Banker. Coldwell Banker Commercial is comprised of approximately 3,000 sales agents working in approximately 200 companies. Each office is independently owned and operated. Coldwell Banker Real Estate LLC, dba Coldwell Banker Commercial is a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a global leader in real estate franchising and provider of real estate brokerage, relocation and settlement services.


#          #          #